A Narrative Framework by Alex Okoroji
A story is only
the beginning.
What happens after people hear it?
That is where the ecosystem begins.
Building Trust. Inspiring Community.
Creating Lasting Impact.
People.
Possibility.
THE STORY CONTINUES · A LIVING CYCLE
The central idea
Stories are
organizational infrastructure.
How do we build organizations whose stories are worth believing? The Storytelling Ecosystem™ connects purpose and narrative with the experiences, systems and relationships that make a story credible.
Discover the thinking →01 / The framework
Eight stages.
One connected practice.
From a reason to begin to evidence of what changed. Each stage informs the next, and learning brings us back to purpose.
Step inside the cycle ↗From the library
The Actor’s Lens
How a discipline of listening and observing human behavior informs the way Alex Okoroji thinks about communication.
Read the essay →“Behavior is the strongest story an organization tells.”An emerging principle
The creator
A lens shaped by
human behavior.
Created by media executive and communication strategist Alex Okoroji, The Storytelling Ecosystem™ brings an actor’s attention to human behavior into a theory of organizational leadership through narrative.
Meet Alex →